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Strategic Positioning
Quality Initiatives
New Business Development
Operational Improvement
Telecom Selection / Optimization
Clinical Education and Training
Sales and Marketing Services
Strategic Positioning

3CT is often asked to evaluate call center positioning to recommend service mix and assist in building a business plan. We typically audit current services and assess alignment with your organization’s objectives and market opportunities.

You might be Asking:

  • Are we doing the right things?
  • Could we be more valuable? More competitive?
  • Are we pursuing the opportunities with the best Return on Investment (ROI)?
  • What services should we offer, or discontinue, to reach our budget goals?



“I have had the pleasure of working with Sherry Smith numerous times over the past four years. She has provided significant guidance and help in the areas of market knowledge and defining market segments to pursue. She has also reviewed potential opportunities and provided her insights into pricing and regulatory requirements. Sherry is intelligent, knowledgeable, responsive and a true pleasure to work with.”
Susan Hughes
Global Vice President, Product Marketing and Global Initiatives
Sykes Enterprises, Inc.
Tampa, FL